With the rise in popularity of social media sites, it’s no wonder employers are using these sites to learn more about their potential employees. It’s important to keep a good reputation at all times, especially on the world wide web.

The infographic below, created by IFesta, mentions that many interviewers are now utilizing the tactic of asking job applicants to pull up their Facebook page during an interview, allowing no time to alter or clean up their page. Your profile shows who you are outside the interview room, so keep it professional at all times: don’t post provocative photos or pictures of you out drinking the night before! 53% of employers have rejected a candidate due to provocative photos, and 44% have rejected candidates due to proof of drinking and/or drug use.

Keeping your online presence clean and professional is important. Impress your employer by using the following tactics: