Is it better to have a large following on Twitter that doesn’t engage or a smaller group that does engage?
While most people would answer the latter, the actions taken represent the former. Having a bunch of followers on Twitter gives the social perception that you’re popular, therefore, many companies will buy followers for their twitter account. However, will removing friends on Twitter improve your marketing campaign?
To get to your truly engaged followers on Twitter, you need to lighten your load. Sure, it means you’ll have fewer followers, but Twitter is about engagement, not an artificial measurement. Although reducing your number of followers may create a few problems with your FFR (when you unfollow someone who’s following you, he or she may unfollow you in return), believe me: It’s really not that important. Your FFR is going to fluctuate as you get started and get things rolling, but it will eventually grow while you improve your Twitter brand. But there is another question. How you know that the followers are unlikely to become your customers?
How to Remove Twitter Followers
To trim the fat and reduce unnecessary followers, follow these steps: You have to be attentive.
1. People who haven’t updated their Twitter accounts in that long probably have abandoned them and, despite your best efforts, aren’t likely to become your customers. Unfollow the users who are not active on Twitter. You are going to have to unfollow each user one by one, but don’t fret! This simple action is going to make your Twitter experience that much better! You can further narrow your followers by removing people who have only a few followers:
2. Find the people who have only a few followers. They probably aren’t very active, but you can check the profile of a twitterer who has few followers by right-clicking his or her link to visit his or her Twitter page. Unfollow the users who are not active and have few followers. Finally, remove people who have tons of followers but follow only a few people (the celebrities) by following these steps:
3. Unfollow the people who decided to follow a small amount of people. If you really want the latest celebrity insights, hang onto them. But remember, they’re most likely not going to retweet you, buy from you, or be interested in you. They basically don’t add value to your business, so why waste your time on them.
Bio: Hello everyone. I am Roman and I am a guest blogger. I like to write about Twitter followers and YouTube views.