What’s in Video & YouTube?
This is our library on video marketing: using YouTube for business, video SEO, local search, engaging viewers and sharing video on other platforms. The articles date from 2011–2013 and carry an archive note. Today we use video mainly as ad creative inside Meta campaigns.
Start Here
- 01
5 Tips for Using YouTube for Business
Archive · 2011
- 02
- 03
YouTube Secrets
Archive · 2012
- 04
How to Engage Your Viewers on YouTube
Archive · 2012
- 05
Optimizing Videos for SEO Hosted on Your Site
Archive · 2011
- 06
How to Use YouTube to Help Your Local SEO
Archive · 2013
- 07
Must-Know Tips for Sharing Videos on Pinterest
Archive · 2012
- 08
All Video & YouTube Articles
How to Use YouTube to Help Your Local SEO
How a small business can use YouTube videos to improve local SEO and help its website rank higher in local search results for the customers nearby. ...more
Video & YouTube
September 12, 2013
YouTube Channel Redesign 2013: One Channel Update Guide
Archived 2013 guide to YouTube's One Channel redesign: channel art dimensions, the channel trailer and channel sections, as they worked in March 2013. ...more
Video & YouTube
April 08, 2013•4 min read
Must-Know Tips for Sharing Videos on Pinterest
Why Pinterest works for video, how to share standard and HD videos on Pinterest, and tips to get the most views and clicks from the videos you pin. ...more
Video & YouTube
December 05, 2012
How to Use YouTube to Promote Your Business
Already on Facebook and Twitter? How to add YouTube to your online marketing and use video to reach new customers and promote your business. ...more
Video & YouTube
August 05, 2012
YouTube Secrets: 10 Tips and Tricks
Ten YouTube tips and tricks for business: share actions to other social sites, change video size and resolution, save videos for later and manage history. ...more
Video & YouTube
July 19, 2012
How to Engage Your Viewers on YouTube
How to keep YouTube viewers watching: answer their questions, avoid monotony, teach something new and show what you value, so they come back for more. ...more
Video & YouTube
February 02, 2012
5 Tips for Using YouTube for Business | BBSM
Five ways to use YouTube for business: virtual tours, video FAQs, testimonials, how-to videos and product demos that build trust before the first call. ...more
Video & YouTube
November 02, 2011•4 min read
How to Optimize Self-Hosted Videos for SEO
How to optimize videos hosted on your own site for SEO: page content, video metadata, backlinks, a video sitemap, site architecture and social sharing. ...more
Video & YouTube
May 16, 2011
Video & YouTube Questions
Do you produce videos?
Yes. We produce video in-house and through Maly Marketing, Steve Maly’s agency, then test the creative inside Meta campaigns.
Why is a 2013 YouTube article still here?
It’s a historical record of YouTube’s 2013 channel redesign and other sites still cite it, so we kept it as an archive.