Twitter Tips for Public Relations
Twitter Tips for Public Relations
Twitter has become incredibly influential in the public relations industry and is gaining more power every day. Celebrities, politicians, athletes, and movie stars are using Twitter to communicate directly to their fans…and the news media is picking up these Tweets and reporting these quotes as regular news items. How would you like to have Twitter work for you as well as it works for the stars? Here are some Twitter Tips for public relations.
Twitter Tips for Public Relations | Become friendly with reporters
2 years ago, half of journalists admitted to turning to Twitter for new topics. With Twitter gaining in popularity every day, you can imagine that more reporters are turning to Twitter than ever before. According to Mashable.com, here are some Twitter tips for public relations that anyone can use:
- Update your media lists with Twitter handles.
- Create private Twitter lists for each industry or client you’re working on to better monitor reporters’ tweets. Don’t forget to include relevant freelancers.
- Monitor tweets from journalists and bloggers who frequently post when they’re looking for a source.
- Follow @ProfNet and @HelpaReporter. Both accounts share urgent source queries from reporters.
Twitter Tips for Public Relations | Use Twitter chats
Though most people aren’t familiar with them, there are dozens of scheduled Twitter chats that take place every week. There are chats on everything from journalism to PR to interior decorating to being a college student. If you’re looking for chats to get involved with, there’s a running Google Document that keeps track of the Twitter Chat Schedule. According to SmallBizTrends.com, here is a list of chats that may be advantageous for small busiensses to participate:
- #smbiz: A chat where small business owners can get answers from experts and other SMB owners. Takes place every Tuesday from 8 to 9pm.
- #blogchat: Offers advice on how to better your blog. Takes place on Sunday nights from 8 to 9pm CT.
- #imcchat: This chat is all about integrated marketing communications and takes place Wednesday nights at 8 pm ET.
- #socialmedia: A chat all about using social media. Takes place every Tuesday at noon EST.
Image: Michal Marcol / FreeDigitalPhotos.net
If you liked ‘Twitter Tips for Public Relations’, then you may enjoy other articles by Black Box Social Media.