Tips on How to Grow Your Twitter Following
Twitter is taking a giant step forward for businesses with the new Twitter Brand Pages coming soon. Therefore, now is a great way to start growing your Twitter following in order to make sure more people are able to see your message. But what is the right way to grow your Twitter following without losing the potential for interaction. After all, you could download some software or pay for followers, but how much good will it do you to have 1,000 followers with no interaction? Here are some helpful tips on how to grow your Twitter following the ‘white hat’ way.
Grow Your Twitter Following | Follow Relevant People
This means that you should follow people of influence and affluence in your industry as well as people in your surrounding area (if applicable to your business). Many times, if you add someone, they will add you back. One way to find influential Twitter folk is going to Twellow, which is like the Yellow pages for Twitter. For more information on how to use twellow, watch this video.
Grow Your Twitter Following | Tweet Regularly
You cannot grow your Twitter following by simply tweeting one time and then quitting. In truth, you will need to tweet multiple times a day so people will find value in following you. For best results, it’s recommended that you send out tweets 7-10 times a day. While this may sound like a daunting task, the good news is that you don’t have to tweet original information. For example, if you’re reading an article online that applies to your industry or business, you can simply retweet the article.
Grow Your Twitter Following | Different Forms of Media
You don’t have to just tweet a comment or a link to an article. You can also tweet pictures and videos. In fact, more people prefer to watch video over text. Utilizing video marketing is a great way to stand out from the crowd. Plus, video marketing that demonstrate how to do something will most likely be found in the search engines.
Grow Your Twitter Following | Resist the Spam
One of the most frequent mistakes that people make when just starting out with using Twitter for business is to solely put out tweets promoting their own product or service. Social media marketing is not the traditional, one way street broadcasting tool that radio, TV, and print ads are. Rather, with social media, you’re looking not to directly promote your product, but to promote quality information related to your industry to add to your credibility and give you expertise status. For example, if you’re a Realtor, it’s more beneficial for you to promote tips on how to sell a house rather than brag about how great you are at selling houses.
Grow Your Twitter Following | Engage and Interact
You will not have success growing your Twitter following if you simply focus only on your Twitter page. Go to other pages, retweet, and engage with your followers. The more you engage with others, the more they will engage with you.
Grow Your Twitter Following | Be Patient
You will not grow your Twitter following overnight. It takes a great deal of time to continuously tweet and interact with others in order to achieve the number of followers your desire. Don’t be tempted to ‘cheat’ by buying followers. Your account may be suspended. Even if it’s not, you will then have a following of people who could care less about your tweets, and what fun is that?
In conclusion, using Twitter for business is a worthwhile activity, provided that you grow your Twitter following correctly.