Twitter is BOOMING. According to Fortune, Twitter now has more than 100 million active users. That’s users that log in at least once a month. And get this, half of those people are signing in everyday. That’s prime real estate for branding your business. But the biggest question always boils down to “how do I get more followers” or better yet,” how do I get more targeted followers?” Using these three ways to get more Twitter followers should allow you to pick up a nice size of followers in now time!
Get More Twitter Followers | 1- Follow Related Twitter Accounts
This strategy takes a little strategic thinking. You must think, “What type of people do I want following me?” This may be your target market and people directly related to your target market. Once you have this question answered, think of who those people may be following already. Once you’ve decided that, find the person or business you think your suspects are following and look through their followers list. Voila! Their list will provide you with a robust list of potential followers that are right at your fingertips. Follow the people you believe will benefit your mission and give them some time to follow you back, it would be great if you also socialized with them a bit too. For the people that don’t follow you back after a few days, rinse and repeat. A great tool for unfollowing people that aren’t following you back, check out Who unfollowed me. As a bonus tip, if you want to keep track of the accounts your suspects are following, add them to a “list”, that way you can keep track of your resources.
Get More Twitter Followers | 2- Post Relevant Content With Links 60-80% of The Time
People love interesting and breaking news. Posting juicy content that your followers love on your timeline will make you a sweet spot for engaging information. Studies done by Dan Zarrella shows that the ideal percentage of tweets containing links should be about 60-80% of your total post. Don’t be greedy and only post about your content, give your followers a unique experience. That way they will look forward to seeing what’s interesting going on inside your tweets. A rule of thumb to ensure you aren’t self promoting too much is to use the 1/9 rule. This means that you post at least 9 post not about you or your business for every one post that include you or your business.
Get More Twitter Followers | 3- Tweet Later in the Day
Studies have shown that tweeting after noon has shown higher click through rates (CTR’s). This means that spending your effort and time in the afternoon and evening when more people are online, will allow you to get more replies, retweets and followers. It may also help if you automate some of your tweets so it won’t be so much of a burden to continuously monitor your updates and interactions. One of the best social media management tools is the 7 Minute Dashboard.
There you have it! The recipe for success. Keep up the engagement, post useful content, follow the right people, and you’ll be on the path to have a Twitter powerhouse in no time!
About the Guest Author – Mike Calloway is the founder of Trinity Marketing, a digital marketing firm that specializes in SEO and Web Design. In his spare time he loves making music, being an avid car enthusiast, and studying successful businesses. He can be found on Twitter at @WesTruthLives and Google Plus+ Mike Calloway
