So you opened a new clinic
That’s great news! And no doubt, you have a lot of great ideas and high hopes for how well you will do. The office is nicely decorated, tasteful but friendly and open. There are possibly recovery rooms and you may have involved some of the best anxiety reducing methods that you know of. Now, all you need are patients. Referrals are of course your best option and often remain with you for the longest time. Also a good idea is taking Medicaid and Medicare patients.
However, how much thought have you given to your online prescience? Research shows more than 50% of dentists do not have their own website. Have you considered the internet as a potential income source? If not, then you are losing out entirely too much. Here are a few tips that will help you to not lose out on precious business.
SEO For Dentist 101 | Facebook, Twitter and other Social Media
Today, businesses that don’t have social media prescience might as well be closed. There are a lot of people who will check out your firm on Facebook, Twitter and even possibly Yelp.com, and the more positive reviews, specials and information that you have listed will make certain that you remain on the new patient’s short list. You don’t necessarily need to have an entire staff that is dedicated to maintaining your image on social media sites, just make sure you add content and do some posting on a regular basis.
Posting coupons and “check in specials” for those using 4square and similar websites will entice someone to try something new like nothing else. If you are not fully aware of these websites, go and open a personal account on them, and make sure that you understand how they work before going about it yourself, or hire a social media handler who will make sure that your reputation remains stain free.
SEO For Dentist 101 | Website Design
The keywords for your designhere are open, inviting and friendly in the clients view. You also want to make sure to have on your website a place for them to contact you for more information or to book an appointment. In today’s digital age, many appointments are booked through online services such as this. Check with any hospital that you might be affiliated with, they may provide this service for free, or a small fee. You will want to list any reviews that you receive on your social media sites on your website in their own section, so that new clients can see the excellent work that you have done.
SEO For Dentist 101 | What does it all add up to?
By employing these ideas, you will be able to increase the traffic into your clinic and it will assist in retaining patients who want a no fuss approach to booking their doctors’ appointments. Once your site is optimized for social media, keep the conversations going by commenting and interacting with those who choose to visit and you will win lifetime clients!
Hope you enjoy my guest post. I write about dental seo marketing and dentist website design Thanks for your interest, Elliot Pearson.
