It’s hard to avoid social media today. It’s not just about keeping up with friends anymore either; social media has become an incredibly useful tool in a professional setting as well and can be a great way to establish yourself as an expert within your industry. While there are many more advanced tips you can refer to for using social media for your business, getting started is actually quite simple, since some of the basic activities that are useful in social media for personal reasons can translate to business purposes as well, such as following others with similar interests, actively responding to questions and comments, and posting relevant links and videos to start conversations.
If you’ve passed the basics, however, and want to really take advantage of social media to advance your career and your reputation as an industry expert, it would be ideal to know the key statistics of the main four social media sites today, and how each can impact your social media presence. This infographic, Leveraging Social Media to Showcase Your Expertise, provides those key statistics of the four social media giants – Facebook, Twitter, Linkedin, and Google Plus – including demographic information, content shared, and other important aspects of user behavior.
This infographic was created by Zintro, a network of experts. You can find an expert by “hot” focus areas on Zintro.
