by Nick | Mar 18, 2013 | Marketing on Social Media
Many marketers still fail to see the value of utilizing Facebook for advertising. The fatal flaw is that they feel that it is free so they shouldn’t invest in using or understanding it. To make matters worse, they’ll throw up a few posts, not see...
by Nick | Feb 2, 2012 | Marketing on Social Media
Social media marketing is one of the latest buzz words in business today. You have an unlimited potential of customers you can reach with minimal investments; who wouldn’t want to get started in social media marketing? However, a poorly implemented plan will...
by Nick | Jan 10, 2012 | Marketing on Social Media
Your company’s text that appears on your website, otherwise known as Web copy, is critical to your success. This is what visitors read to learn more about your organization, product or service. Your Web copy also significantly impacts your position in search...
by Nick | Nov 11, 2011 | Marketing on Social Media
Do you remember when email first came out? I remember having 5 different email accounts (just to date myself: go.com, prodigy.net, mail.excite.com, netscape.com, and yahoo.com- oh those were the days) that I would use. The problem is that it became cumbersome to...
by Nick | Nov 5, 2011 | Marketing on Social Media
Every business, large or small, should be concerned about their Klout score. Your Klout score shows your true social media presence and effectiveness. It can reveal strategies that are working with your social media campaigns or those that you may want to...